VIEW VELLA – The main principle of this proposal would be to use the classic toy View-Master to bring younger generations closer to the district of Ciutat Vella. View-Master is a disc display device with 7 stereoscopic images that simulates the sensation of depth in binocular perception, creating a 3D sensation. Currently, the toy company Mattel is working together with Google with the intention of bringing that same experience into the digital age, through the use of mobile devices and an application to recreate the 360o effect of virtual reality. My intention is to rediscover Ciutat Vella through Google Street View screenshots transferred to slide discs, visible through various View-Master devices. I believe it can be an attractive way for the little ones and for those who miss these classic toys to connect with the city. The streets of Valencia have been consistently documented by photography by Google’s car since 2008. Google Maps allows us to visit a place on different dates, and this makes it possible to see the evolution of those same places, roughly year after year. Through graffiti and the urban art of the neighborhood we can see the changes that both the facades and the environment have been processing. Pieces by Hyuro, Escif, Xèlon, Aller, David de Limón, Julieta,… I would like to introduce the history of the place that appears in the images, an interview of the artist, sketches, or even work together with the artists in question for the decoration of the device itself.
Elena Mhú, trained as a Technician in Infant Education, and in Illumination, Capture and Treatment of the Image; currently studying the last year of the Degree of Photography and Audiovisual Media offered by the EASD of Valencia. I develop personal projects in both video and still photography. In addition, I have worked on various audiovisual projects: short films, feature films and small photographic exhibitions, both individual and collective. I am currently working on my final project. It revolves around the image and new technologies, playing with the idea of fakeness through screenshots of Google Maps.
Elena Mhú - View Vella:
August 9, 2021